Why So Blu?

“AnchorVan” Kicks Off Tour at SXSW w/ Special Appearance by Baxter

After being down here for over a year, in my opinion, there’s not a heck of a lot going down in Austin, TX more than what was happening up in the frigid land of the North I’m from, but at least there’s always SXSW to keep a fellow Texan on their heels.  And that’s exactly what Paramount does with their brilliant marketing strategies, in my opinion, as the world’s first combination news/food truck was unveiled at SXSW in Austin, TX on Tuesday, March 11^th in celebration of the Digital debut of the blockbuster hit comedy Anchorman 2: The Legend Continues.  The “AnchorVan” will make stops throughout the country en route to its final destination in New York City on April 1^st for the film’s Blu-ray arrival.  Check out the full press release below!

Baxter, the four-legged star of the blockbuster hit comedy Anchorman 2: The Legend Continues, unveiled the world’s first combination news/food truck at SXSW in Austin, TX on Tuesday, March 11^th in celebration of the film’s Digital debut.  The “AnchorVan” will make stops throughout the country en route to its final destination in New York City on April 1^st for the Blu-ray arrival of the film.

Baxter, an enthusiastic carnivore and star of the blockbuster hit comedy Anchorman 2: The Legend Continues, enjoys some of Champ Kind’s Whammy! Chicken “of the cave” following the unveiling of the world’s first combination news/food truck at SXSW in Austin, TX on Tuesday, March 11^th to celebrate the film’s Digital debut.  The “AnchorVan” will make stops throughout the country en route to its final destination in New York City on April 1^st for the Blu-ray arrival of the film.

Fans test their teleprompter reading skills and enjoy some of Champ Kind’s Whammy! Chicken “of the cave” at the world’s first combination news/food truck, which was unveiled at SXSW in Austin, TX on Tuesday, March 11^th in celebration of the Digital debut of the blockbuster hit comedy Anchorman 2: The Legend Continues.

Fans enjoy Champ Kind’s Whammy! Chicken “of the cave” from the AnchorVan—the world’s first combination news/food truck—which was unveiled at SXSW in Austin, TX on Tuesday, March 11^th in celebration of the Digital debut of the blockbuster hit comedy Anchorman 2: The Legend Continues.  Visit AnchorVan.com for the complete schedule of the truck’s national tour.

Fans go on-camera to test their teleprompter reading skills at the AnchorVan—the world’s first combination news/food truck—which was unveiled at SXSW in Austin, TX on Tuesday, March 11^th in celebration of the Digital debut of the blockbuster hit comedy Anchorman 2: The Legend Continues.  Visit AnchorVan.com for the complete schedule of the truck’s national tour.

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